As the lead designer at Promocodes.com, I've spent the last three years creating a strong brand identity and developing a design language that's both visually compelling and flexible to use across departments. Live site
The promocodes.com iOS app in all its glory (sans the recent company name change).
Empty data sets are a vital step to the app design process.
The challenge here was to take five existing webpages and consolidate them into one easily-digestible experience.
Introductions don't need to be boring.
Merchants typically have one or two coupons that excel better than the rest. Designing the layout to showcase the best coupons at the top provides a more focused path for the user.
Using promo codes online isn't universal knowledge, so it was important to provide instructions every step of the way.
In addition to traditional navgation, I thought a clever search tool could get users to their destinations even faster.
A few of the many icons designed for the Using Promo Codes section.
Illustrations aren't my forte, but I enjoy creating them when given the opportunity.
An iconset designed to represent the services offered to advertisers and partners.
Page navigation can be big.